Utility Marketing Toolkit

Utility Marketing Toolkit


 

Tools and resources to promote your utility’s residential offers and incentives.

Post card

An overview flyer/postcard for events and energy saver kits

Social Media Guide

Social media content and best practices for leveraging social channels.

Product Guides

Technology-specific product guides to use with customers.

Fillable Measure Checklist

A fillable checklist to convey a utility’s Residential HVAC, Electric Water Heating & Weatherization measures to participating contractors.

PDF

WILDFIRE SMOKE TIPS

A homeowner-friendly one-sheet with tips for preventing wildfire smoke infiltration.

HPWH RADIO AD

A customizable script for a 30-second radio spot about HPWH benefits and incentives.

INDOOR AIR QUALITY VIDEOS

Short videos with tips for dealing with wildfire smoke and improving indoor air.

Winterization Tips

A list of ways your customers can prepare their homes to stay comfortable through the winter while lowering utility bills.

Power Outage Tips

Steps your customers can take to prepare and make it through an outage safely.